{"id":10406,"date":"2017-05-13T21:33:33","date_gmt":"2017-05-14T01:33:33","guid":{"rendered":"https:\/\/www.duck9.com\/?p=10406"},"modified":"2017-05-14T00:49:13","modified_gmt":"2017-05-14T04:49:13","slug":"dear-stanford-engineers-on-a-customer-discovery-appointment","status":"publish","type":"post","link":"https:\/\/www.duck9.com\/blog\/dear-stanford-engineers-on-a-customer-discovery-appointment\/","title":{"rendered":"Dear Stanford Engineers on a Customer Discovery &#8220;Appointment&#8221;"},"content":{"rendered":"<div>\n<div>By Larry Chiang<\/div>\n<div><\/div>\n<div>&#8220;Get out of the building.&#8221;<\/div>\n<div>Engr 145 professor Steven Blank<\/div>\n<div><\/div>\n<div>\n<p>Well&nbsp;<span style=\"background-color: rgba(255, 255, 255, 0);\"><i>buyers are sometimes liars<\/i><\/span><\/p>\n<table style=\"border: 1px solid black; padding: 8px;\">\n<tbody>\n<tr valign=\"bottom\">\n<td width=\"48\"><span style=\"background-color: rgba(255, 255, 255, 0);\"><img decoding=\"async\" src=\"https:\/\/pbs.twimg.com\/profile_images\/447090808374587392\/MPLtU9at_normal.jpeg\" style=\"width: 48px; height: 48px; padding-right: 8px;\"><\/span><\/td>\n<td><b style=\"background-color: rgba(255, 255, 255, 0);\">Jim Young (<a href=\"https:\/\/twitter.com\/preciselyjim?refsrc=email&amp;s=11\">@PreciselyJim<\/a>)<\/b><\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\">\n<div><a href=\"https:\/\/twitter.com\/preciselyjim\/status\/860167872542375936?refsrc=email&amp;s=11\" style=\"background-color: rgba(255, 255, 255, 0);\"><font color=\"#000000\">5\/4\/17, 9:22 AM<\/font><\/a><\/div>\n<div><span style=\"background-color: rgba(255, 255, 255, 0);\">&#8220;As much as they say they want it, it doesn&#8217;t mean they&#8217;re going to buy it. That&#8217;s part of the lie.&#8221;&nbsp;<a href=\"https:\/\/twitter.com\/bmoesta\">@bmoesta<\/a>&nbsp;<a href=\"https:\/\/twitter.com\/search?q=%23BoP17&amp;src=hash\">#BoP17<\/a><\/span><\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span style=\"background-color: rgba(255, 255, 255, 0);\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" width=\"676\" height=\"573\" alt=\"image1.JPG\" src=\"https:\/\/www.duck9.com\/wp-content\/uploads\/2017\/05\/image1-25.jpg\" title=\"Steve-blank-customer-development \" class=\"alignnone size-custom\"><br \/>\n<\/span><\/p>\n<table style=\"border:1px solid black;padding:8px;\">\n<tbody>\n<tr valign=\"bottom\">\n<td width=\"48\"><img decoding=\"async\" src=\"https:\/\/pbs.twimg.com\/profile_images\/613751289587957760\/ZN0VKUOa_normal.jpg\" style=\"width:48px;height:48px;padding-right:8px;\"><\/td>\n<td><b>Larry Chiang (<a href=\"https:\/\/twitter.com\/larrychiang?refsrc=email&amp;s=11\">@LarryChiang<\/a>)<\/b><\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\">\n<div><a href=\"https:\/\/twitter.com\/larrychiang\/status\/863200017678454784?refsrc=email&amp;s=11\">5\/12\/17, 6:11 PM<\/a><\/div>\n<div>616\/ &#8220;buyers&#8221; are sometimes liars. They say they want correct and right things. <a href=\"https:\/\/twitter.com\/search?q=%23JTBD&amp;src=hash\">#JTBD<\/a> <a href=\"https:\/\/twitter.com\/search?q=%23cs183puddy&amp;src=hash\">#cs183puddy<\/a> <a href=\"https:\/\/twitter.com\/search?q=%23BoP17&amp;src=hash\">#BoP17<\/a> <a href=\"https:\/\/t.co\/OlAvKPxu4D\"><span>twitter.com\/preciselyjim\/s\u2026<\/span><\/a><\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<div>When vp of sales gets lied to, founders get fired.&nbsp;<\/div>\n<div>\n<div><img loading=\"lazy\" decoding=\"async\" width=\"834\" height=\"226\" alt=\"image2.JPG\" src=\"https:\/\/www.duck9.com\/wp-content\/uploads\/2017\/05\/image2-14.jpg\" title=\"Steve-blank-startup-death-spiral-sales-virgins\" class=\"alignnone size-custom\"><span style=\"background-color: rgba(255, 255, 255, 0);\"><br \/>\n<\/span><\/div>\n<div><span style=\"background-color: rgba(255, 255, 255, 0);\"><a href=\"https:\/\/www.youtube.com\/watch?v=eudADPfTWiE&amp;sns=em\">https:\/\/www.youtube.com\/watch?v=eudADPfTWiE&amp;sns=em<\/a><\/span><\/div>\n<div><span style=\"background-color: rgba(255, 255, 255, 0);\"><br \/>\n<\/span><\/div>\n<div><span style=\"background-color: rgba(255, 255, 255, 0);\"><a href=\"https:\/\/www.youtube.com\/watch?v=WVKHwYJzVVc&amp;sns=em\">https:\/\/www.youtube.com\/watch?v=WVKHwYJzVVc&amp;sns=em<\/a><\/span><\/div>\n<div><span style=\"background-color: rgba(255, 255, 255, 0);\"><br \/>\n<\/span><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>By Larry Chiang &#8220;Get out of the building.&#8221; Engr 145 professor Steven Blank Well&nbsp;buyers are sometimes liars Jim Young (@PreciselyJim) 5\/4\/17, 9:22 AM &#8220;As much as they say they want it, it doesn&#8217;t mean they&#8217;re going to buy it. That&#8217;s part of the lie.&#8221;&nbsp;@bmoesta&nbsp;#BoP17 Larry Chiang (@LarryChiang) 5\/12\/17, 6:11 PM 616\/ &#8220;buyers&#8221; are sometimes liars. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,24],"tags":[],"class_list":["post-10406","post","type-post","status-publish","format-standard","hentry","category-stanford-engineering","category-stanford-entrepreneurship"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts\/10406","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/comments?post=10406"}],"version-history":[{"count":0,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts\/10406\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/media?parent=10406"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/categories?post=10406"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/tags?post=10406"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}