{"id":18274,"date":"2023-04-24T11:14:51","date_gmt":"2023-04-24T11:14:51","guid":{"rendered":"https:\/\/www.duck9.com\/blog\/?p=18274"},"modified":"2023-04-24T07:16:35","modified_gmt":"2023-04-24T11:16:35","slug":"what-larrys-teaching-us-i-guess","status":"publish","type":"post","link":"https:\/\/www.duck9.com\/blog\/what-larrys-teaching-us-i-guess\/","title":{"rendered":"What Larry\u2019s Teaching Us, I Guess"},"content":{"rendered":"<div class=\"postie-post\">\n<div>\n<div>&#8211; LEARNING (things that will get me across the *****current***** milestone) combined with ACTION. Do not learn something new without taking honest action on it.<\/div>\n<div>&#8211; My time-to-action and time-to-decision must be virtually INSTANT.<\/div>\n<div>&#8211; Identify as a rich person ACTING as a poor person. Now just stop acting dumb and poor.<\/div>\n<div>&#8211; It doesn\u2019t take money to make money when you sell someone\u2019s else\u2019s stuff. That way, you don\u2019t allocate time &amp; money to the product and you can focus resources on selling. There\u2019s way less moving parts that can steal your time and attention. It\u2019s also already built and you don\u2019t see the 1,000 versions that didn\u2019t work. You are also less emotional than selling your own stuff. This is how I wasted MONTHS (IF NOT YEARS) \u2014 too much time on product, not selling.<\/div>\n<div>&#8211; External API: How you and your biz connect to other businesses. Whether partnerships, having your name on something, having a percent commission, etc.<\/div>\n<div>&#8211; The super high impact strategy: use a lead magnet to sell other people\u2019s stuff.<\/div>\n<div>&#8211; The war for my attention (distraction &amp; being spread too thin) is my biggest enemy. Don\u2019t make it worse with wasting time, shiny object syndrome from social media, or new projects. Finish this last term as Toastmasters president (big time commitment), and progressively simplify my responsibilities &amp; projects. Focus on the few not the many. Ideally, one business and my content creation.<\/div>\n<div>&#8211; What classifies as one business? What about one business w\/ multiple projects? Delegation seems to help mitigate this but my attention is still critical for *directing* the delegation in the right direction.<\/div>\n<div>&#8211; If I want to get truly rich, selling SOMEONE ELSE\u2019S high ticket item &nbsp;(lead gen) is the way to go.<\/div>\n<div>&#8211; Always try and set up the situation so THEY come to YOU.<\/div>\n<div>&#8211; Lead gen isn\u2019t just getting leads at a certain price (IE: ads) and reselling them for higher. It\u2019s selling RESULTS and having clients pay AFTER the fact. Charge per closed deal, not per lead. Get creative with generating leads, ideally getting them for nearly nothing (IE: cold outreach, word of mouth, having a presence online that gives leads free value). How can I do this while still having a good cash flow cycle if it takes &gt;month to close?<\/div>\n<div>&#8211; When doing lead gen, focus on ONE customer first. Intimately get a feel of how and why this works. Don\u2019t worry about scale until you do it the \u201cdirty\u201d way. Pick up the phone and talk to people. Eventually, you can run campaigns to do this at scale.<\/div>\n<div>&#8211; We aren\u2019t a CRM or a web design company. We take people from 2 deals to 8 deals. CRM and websites are just the tools we use to achieve that result.<\/div>\n<div>&#8211; B2B lead gen: give people free or super low cost tools &amp; make the real money on the lead gen.<\/div>\n<div>&#8211; Selling is easy when you build momentum through progressively larger commitments. Use bait. (Event \u2192 Dinner \u2192 Club) OR (Online Traffic \u2192 Free Lead Magnet \u2192 Low ticket item \u2192 High Ticket Item).<\/div>\n<div>&#8211; Do things that are counterintuitive but true. Don\u2019t over analyze: copy the methods that work first, even if they don\u2019t feel right.<\/div>\n<p><\/p>\n<div dir=\"ltr\">\n<div dir=\"ltr\"><span style=\"background-color: rgba(255, 255, 255, 0);\">WordPress\u2019d from my personal iPhone,&nbsp;<a href=\"tel:650-283-8008\" dir=\"ltr\" x-apple-data-detectors=\"true\" x-apple-data-detectors-type=\"telephone\" x-apple-data-detectors-result=\"1\">650-283-8008<\/a>, number that&nbsp;Steve Jobs texted me on<\/span><\/div>\n<div dir=\"ltr\"><span style=\"background-color: rgba(255, 255, 255, 0);\"><img decoding=\"async\" alt=\"image0.jpeg\" src=\"https:\/\/www.duck9.com\/wp-content\/uploads\/2023\/04\/image0-3-scaled.jpeg\"><img decoding=\"async\" alt=\"image1.jpeg\" src=\"https:\/\/www.duck9.com\/wp-content\/uploads\/2023\/04\/image1-scaled.jpeg\"><img decoding=\"async\" alt=\"image2.jpeg\" src=\"https:\/\/www.duck9.com\/wp-content\/uploads\/2023\/04\/image2-scaled.jpeg\"><br \/><\/span><\/div>\n<div dir=\"ltr\"><span style=\"background-color: rgba(255, 255, 255, 0);\"><br \/><\/span><\/div>\n<div dir=\"ltr\">\n<div><font color=\"#000000\"><span style=\"caret-color: rgb(0, 0, 0); background-color: rgba(255, 255, 255, 0);\">https:\/\/www.YouTube.com\/watch?v=ejeIz4EhoJ0<\/span><\/font><\/div>\n<div><span style=\"font-size: 13pt;\"><br \/><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>&#8211; LEARNING (things that will get me across the *****current***** milestone) combined with ACTION. Do not learn something new without taking honest action on it. &#8211; My time-to-action and time-to-decision must be virtually INSTANT. &#8211; Identify as a rich person ACTING as a poor person. Now just stop acting dumb and poor. &#8211; It doesn\u2019t [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":18275,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-18274","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts\/18274","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/comments?post=18274"}],"version-history":[{"count":0,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts\/18274\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/media\/18275"}],"wp:attachment":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/media?parent=18274"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/categories?post=18274"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/tags?post=18274"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}