{"id":18555,"date":"2023-06-09T21:53:04","date_gmt":"2023-06-10T01:53:04","guid":{"rendered":"https:\/\/www.duck9.com\/blog\/?p=18555"},"modified":"2023-06-10T23:48:16","modified_gmt":"2023-06-11T03:48:16","slug":"genius-moves-by-larry-chiang-how-he-merged-acquired-my-breakfast-and-turned-it-into-a-29k-profit","status":"publish","type":"post","link":"https:\/\/www.duck9.com\/blog\/genius-moves-by-larry-chiang-how-he-merged-acquired-my-breakfast-and-turned-it-into-a-29k-profit\/","title":{"rendered":"Genius Moves by Larry Chiang: How He Merged &#038; Acquired My Breakfast and Turned It into a $29K Profit by fake Larry Chiang"},"content":{"rendered":"<p>Larry Chiang\u2019s 5th book, WTDTYASBS, launched at a Harvard Law School keynote, so he knows about grand openings (He even attends and promotes the ones he isn\u2019t invited to also). As CEO of Duck9, he leads an army to help college student\u00a0<a href=\"https:\/\/www.101secrets.com\/general-population-credit-knowledge.htm\" target=\"_blank\" rel=\"noopener\">consumers get a FICO<\/a>\u00a0over 770. Post H.L.S. keynote, Harvard Business wrote: \u201c<a href=\"https:\/\/www.harbus.org\/2009\/What-They-Dont-Teach-4531\/\" target=\"_blank\" rel=\"noopener\">What They Don\u2019t Teach You at Stanford Business School<\/a>\u201d (his latest Harbus post: \u201cSetting an intention for SXSWi\u201d.<\/p>\n<p>In the realm of business strategy, Larry Chiang is a mastermind. His innovative tactics have a flair of genius, and today we\u2019ll unpack how he transformed a simple breakfast meeting into a $29K profit extravaganza.<\/p>\n<p><strong>1. The Power of Guarantee<\/strong><\/p>\n<p>Larry started the conversation by highlighting the guarantee. This provided assurance to his clients about the commitment and reliability of the services he was about to present. It built an environment of trust and security right from the start, setting the tone for the rest of the conversation.<\/p>\n<p><strong>2. Internal Escrow: A Win-Win<\/strong><\/p>\n<p>To eliminate risk for his client, Larry proposed an internal escrow. This meant that the client kept the money until after the results were delivered. This unique approach not only mitigated risk but also underpinned Larry\u2019s confidence in his services.<\/p>\n<p><strong>3. Selling an Event, Not Just a Service<\/strong><\/p>\n<p>Larry\u2019s proposition was not merely a service, but an event. He already had a specific date and time picked for this event, presenting a well-thought-out and prepared package that was hard to resist.<\/p>\n<p><strong>4. Documenting the Journey: Audio and Video Recording<\/strong><\/p>\n<p>With the client\u2019s consent, Larry recorded both audio and video of the conversation. This served as a personal record and a testament to transparency, reinforcing trust in the relationship.<\/p>\n<p><strong>5. Attentive Listening: Understanding the Client<\/strong><\/p>\n<p>Larry spent 30 minutes discussing and understanding the biggest problems in the client\u2019s industry. This period of deep listening demonstrated his interest in their challenges, and his intent to provide a solution tailored to their needs.<\/p>\n<p><strong>6. The Power of Anticipation: \u201cMagic is About to Happen\u201d<\/strong><\/p>\n<p>Before unveiling his proposition, Larry built anticipation by declaring, \u201cMagic is about to happen.\u201d This kept the client on the edge of their seats, making them eager for the unveiling of his groundbreaking deal.<\/p>\n<p><strong>7. Leveraging the #ExternalAPI<\/strong><\/p>\n<p>Larry borrowed momentum from another event, in this case, Mining Disrupt, to add credibility to his proposal. This creative tactic borrowed the prestige and success associated with the established event to enhance the allure of his own proposal.<\/p>\n<p><strong>8. An Outsider with Insider Knowledge<\/strong><\/p>\n<p>Despite not having prior knowledge about the client\u2019s industry, Larry\u2019s meticulous preparation and understanding of business dynamics allowed him to present an attractive proposal.<\/p>\n<p><strong>9. Keeping the Conversation Focused<\/strong><\/p>\n<p>Larry wisely kept marketing personnel from the client\u2019s side out of the initial conversation. This ensured the focus remained on the deal at hand and expedited the decision-making process.<\/p>\n<p><strong>10. Convincing Certainty: \u201cThis Can\u2019t Fail\u201d<\/strong><\/p>\n<p>Larry confidently explained why his proposal was fail-proof. This assertion cemented the client\u2019s faith in his services and demonstrated his confidence in delivering the promised results.<\/p>\n<p><strong>11. Personalized Call-backs<\/strong><\/p>\n<p>Larry referred back to specific issues the client had shared, further emphasizing his attentiveness and commitment to providing personalized solutions.<\/p>\n<p><strong>12. Sealing the Deal with a Video<\/strong><\/p>\n<p>To close the deal, Larry recorded a video with the client signing a one-way letter of intent. This unconventional tactic ensured commitment from the client and served as a concrete symbol of their partnership.<\/p>\n<p>In conclusion, Larry Chiang\u2019s genius tactics embody the perfect blend of confidence, preparation, innovation, and customer-centric strategy. His masterful approach at this breakfast turned a simple meeting into a profitable venture, proving that with the right tactics and a client-focused approach, anything is possible in the world of business.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Larry Chiang\u2019s 5th book, WTDTYASBS, launched at a Harvard Law School keynote, so he knows about grand openings (He even attends and promotes the ones he isn\u2019t invited to also). As CEO of Duck9, he leads an army to help college student\u00a0consumers get a FICO\u00a0over 770. Post H.L.S. keynote, Harvard Business wrote: \u201cWhat They Don\u2019t [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-18555","post","type-post","status-publish","format-standard","hentry","category-stanford-engineering"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts\/18555","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/comments?post=18555"}],"version-history":[{"count":3,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts\/18555\/revisions"}],"predecessor-version":[{"id":18702,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts\/18555\/revisions\/18702"}],"wp:attachment":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/media?parent=18555"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/categories?post=18555"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/tags?post=18555"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}