{"id":2358,"date":"2014-07-01T12:34:47","date_gmt":"2014-07-01T16:34:47","guid":{"rendered":"https:\/\/www.duck9.com\/?p=2358"},"modified":"2014-07-01T12:37:23","modified_gmt":"2014-07-01T16:37:23","slug":"its-painful-to-watch-you-try-to-make-money","status":"publish","type":"post","link":"https:\/\/www.duck9.com\/blog\/its-painful-to-watch-you-try-to-make-money\/","title":{"rendered":"It&#8217;s Painful to Watch You Try to Make Money"},"content":{"rendered":"<div>By Larry Chiang&nbsp;<\/p>\n<div><\/div>\n<div>What they don&#8217;t stress in engineering school is spending and making money in 10k chunks.<\/div>\n<div><\/div>\n<div>It&#8217;s painful to see us millennials botch it so here are some tips to future founders and co-founders talking cash-money.<\/div>\n<div><\/div>\n<div>Tip One: Burrow into cash savings specifics.<\/div>\n<div><\/div>\n<div>My family has some Cantonese. We make fun. They always ask HOW MUCH DOES THAT COST. It borders on rude but being &#8220;rude&#8221; is business intimate. It&#8217;s important to almost interrogate when it comes to costs.<\/div>\n<div><\/div>\n<div>This point leads me to the money issue of&#8230;<\/div>\n<div><\/div>\n<div>TIP NUMBER TWO: clarify cash saved when you&#8217;re doing EUBM.<\/div>\n<div><\/div>\n<div>A key component of Engineer<\/div>\n<div>Up<\/div>\n<div>Business&nbsp;<\/div>\n<div>Model<\/div>\n<div>is to clarify cash currently getting spent. Then. Then offer a lower cost alternative that you engineer as a service.<\/div>\n<div><\/div>\n<div>For example, you go to a tech conference or VC conference. You hear of an exec that is spending $3mm on marketing and lead generation. Offer a zero risk alternative (one-way letter of intent\/ internal escrow) for ~10%. So 300k. There is more on EUBM via #EUBM that I spent weeks and weeks curating on twitter.<\/div>\n<div><\/div>\n<div>Clarify to the point of interrogating.<\/div>\n<div><\/div>\n<div>Interrogation number 1: it&#8217;s layers of questions.&nbsp;<\/div>\n<div><\/div>\n<div>For example. In continuing with the previous example, you ask, &#8220;So approximately how much does your VC firm spend on leads?&#8221;.<\/div>\n<div><\/div>\n<div>THEY SAY: &#8220;We don&#8217;t talk about that publicly&#8221;<\/div>\n<div><\/div>\n<div>YOU SAY: &#8220;Ballpark?? The reason I ask is because there might be a way to double the number of leads. With half the money.<\/div>\n<div><\/div>\n<div>Tell me how are you dashboard metricly driving Eventbrite\/twitter\/ wordpress leads into sourced deals&#8212; how much did you spend on SXSW alone.<\/div>\n<div><\/div>\n<div>PAUSE&nbsp;<\/div>\n<div>AND&nbsp;<\/div>\n<div>WAIT FOR ANSWER<\/div>\n<div><\/div>\n<div>Just like an interrogation&#8230; There is a point where the person just starts to confess.<\/div>\n<div><\/div>\n<div>Have them confess money issues to you.<\/p>\n<div><\/div>\n<div>Quick Q: IF I SEE you make money decently well, VCs will want to invest with you. There will be a bunch of VCs here:<\/p>\n<table style=\"border:1px solid black;padding:8px;\">\n<tbody>\n<tr valign=\"bottom\">\n<td width=\"48\"><img decoding=\"async\" src=\"https:\/\/pbs.twimg.com\/profile_images\/3411684931\/bd26194fa93733b624ec22966dbdb9d9_normal.jpeg\" style=\"width:48px;height:48px;padding-right:8px;\"><\/td>\n<td><b>Larry Chiang (<a href=\"https:\/\/twitter.com\/larrychiang\">@LarryChiang<\/a>)<\/b><\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\">\n<div><a href=\"https:\/\/twitter.com\/larrychiang\/status\/484003484996337664\">7\/1\/14, 8:59 AM<\/a><\/div>\n<div>August 1.<br \/>4:30-6<br \/>Rosewood<\/p>\n<p>July 29. <a href=\"https:\/\/twitter.com\/@fraiche\">@fraiche<\/a>. 9:45pm <a href=\"https:\/\/search.twitter.com\/search?q=#ENGR145\">#ENGR145<\/a> <a href=\"https:\/\/t.co\/X5j76ZrM2G\"><span>pic.twitter.com\/X5j76ZrM2G<\/span><\/a><\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>There is an $80, VCs party Aug 1 at August Capital<\/div>\n<\/div>\n<div><\/div>\n<div><img decoding=\"async\" src=\"https:\/\/www.duck9.com\/wp-content\/uploads\/2014\/07\/image.jpeg\" alt=\"image.jpeg\" id=\"E1CD9F54-B559-488D-8919-7C35F804B27F\"><\/div>\n<div><\/div>\n<div>There are some good articles Dan Shipper wrote on this topic of cash-money revenue. Google him<\/div>\n<div><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>By Larry Chiang&nbsp; What they don&#8217;t stress in engineering school is spending and making money in 10k chunks. It&#8217;s painful to see us millennials botch it so here are some tips to future founders and co-founders talking cash-money. Tip One: Burrow into cash savings specifics. My family has some Cantonese. We make fun. They always [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2358","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts\/2358","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/comments?post=2358"}],"version-history":[{"count":0,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts\/2358\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/media?parent=2358"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/categories?post=2358"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/tags?post=2358"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}