{"id":2660,"date":"2014-09-27T14:07:06","date_gmt":"2014-09-27T18:07:06","guid":{"rendered":"https:\/\/www.duck9.com\/?p=2660"},"modified":"2014-09-27T17:02:18","modified_gmt":"2014-09-27T21:02:18","slug":"what-is-engineer-up-a-tidal-wave-of-momentum-perpetual-promotion-machine-eutwmppm","status":"publish","type":"post","link":"https:\/\/www.duck9.com\/blog\/what-is-engineer-up-a-tidal-wave-of-momentum-perpetual-promotion-machine-eutwmppm\/","title":{"rendered":"What is &#8220;Engineer Up a Tidal Wave of Momentum, Perpetual Promotion Machine&#8221; (EUTWMPPM)"},"content":{"rendered":"<div>\n<div>Heyyy Jamie Rothstein,<\/div>\n<div><\/div>\n<div>It&#8217;s Larry Chiang<\/div>\n<div><\/div>\n<div>We met at the <a href=\"https:\/\/www.flickr.com\/photos\/larrychiang\/sets\/72157634982801930\" target=\"_blank\">TechCrunch August Capital party<\/a> David Hornik and Howard Hartenbaum hosted.<\/div>\n<div><\/div>\n<div>I mentioned #EUTWMPPM and wanted to explain it better<\/div>\n<div><\/div>\n<div>The problem: Majority of startups don&#8217;t promote enough<\/div>\n<div><\/div>\n<div>Solution: get a tidal wave of marketing momentum going.<\/div>\n<div><\/div>\n<div>This is how EUTWMPPM works. It takes business recipes written in 1983 that my mentor wrote and freshens it up ever-so-slightly. My mentor was and is mark McCormack.<\/div>\n<div><\/div>\n<div>EUTWMPPM makes your<\/div>\n<div>&#8211; wordpress link to<\/div>\n<div>&#8211; Eventbrite. When then embeds a<\/div>\n<div>&#8211; YouTube. And has another<\/div>\n<div>&#8211; WordPress. Which links to<\/div>\n<div>&#8211; home event page for #SXSW. w\/an<\/div>\n<div>&#8211; Slideshare preso called &#8220;How to do what duck9 does without halving to hire duck9&#8221;<\/div>\n<div>&#8211; Use a rebate model to &#8220;sell out&#8221; using LCRRM<\/div>\n<div>&#8211; fB and twttrr<\/div>\n<div>&#8211; twitter account is LTMVTA (#LTMVTA is starting up your twitter.<\/div>\n<div><\/div>\n<div>Remember, your first 20 tweets are the hardest. Plus, do not care that zero people follow you.<\/div>\n<div><\/div>\n<div>Now, lets get paid<\/div>\n<div><\/div>\n<div>Lets get paid to practice EUTWMPPM<\/div>\n<div><\/div>\n<div>We are going to buy a scrap book for under $10. And then sell it for $150. Even if we don&#8217;t sell it, we will still have made something awesome<\/div>\n<div><\/div>\n<div>What am I talking about?!<\/div>\n<div>\n<table style=\"border: 1px solid black; padding: 8px;\">\n<tbody>\n<tr valign=\"bottom\">\n<td width=\"48\"><img decoding=\"async\" style=\"width: 48px; height: 48px; padding-right: 8px;\" src=\"https:\/\/pbs.twimg.com\/profile_images\/361307546\/larry-chiang9-duck9-business-card_normal.jpg\" alt=\"\" \/><\/td>\n<td><b>CEO of Duck9, Larry (<a href=\"https:\/\/twitter.com\/6502838008\">@6502838008<\/a>)<\/b><\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\">\n<div><a href=\"https:\/\/twitter.com\/6502838008\/status\/439622372635574272\">2\/28\/14, 8:45 PM<\/a><\/div>\n<div>Buy this book<br \/>\nImprove this book Subj <a href=\"https:\/\/search.twitter.com\/search?q=#eutwmppm\">#eutwmppm<\/a><br \/>\nSell it 4 more<br \/>\nI just got u to <a href=\"https:\/\/search.twitter.com\/search?q=#ENGR145\">#ENGR145<\/a> + practice arbitrage <a href=\"https:\/\/search.twitter.com\/search?q=#sxsw\">#sxsw<\/a> <a href=\"https:\/\/t.co\/6HUoobQ743\">pic.twitter.com\/6HUoobQ743<\/a><\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\"><\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\">So you purchase<\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\"><a style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.296875);\" href=\"https:\/\/t.co\/6HUoobQ743\">pic.twitter.com\/6HUoobQ743<\/a><\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\"><\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\">It&#8217;s 9.99 on Amazon.<\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\"><\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\">Then you watch the 5 videos below and copy words onto the Smash Scrapbook:<\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\"><\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\">Exactly<\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\"><\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\"><a href=\"https:\/\/www.youtube.com\/watch?v=-_JDr6f_c6Y&amp;sns=em\"><embed src=\"https:\/\/www.youtube.com\/v\/-_JDr6f_c6Y&amp;hl=en&amp;fs=1\" type=\"application\/x-shockwave-flash\" width=\"425\" height=\"344\"><\/embed><\/a><\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\"><\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\">And like<\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\"><span style=\"font-family: '.HelveticaNeueUI'; font-size: 15px; line-height: 19px; white-space: nowrap; -webkit-text-size-adjust: none;\"><a href=\"https:\/\/m.youtube.com\/watch?v=BrzaL96m4ms\">https:\/\/m.youtube.com\/watch?v=BrzaL96m4ms<\/a><\/span><\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\"><span style=\"font-family: '.HelveticaNeueUI'; font-size: 15px; line-height: 19px; white-space: nowrap; -webkit-text-size-adjust: none;\">\u00a0<\/span><\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\"><span style=\"font-family: '.HelveticaNeueUI'; font-size: 15px; line-height: 19px; white-space: nowrap; -webkit-text-size-adjust: none;\">More so<\/span><\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\"><span style=\"font-family: '.HelveticaNeueUI'; font-size: 15px; line-height: 19px; white-space: nowrap; -webkit-text-size-adjust: none;\"><a href=\"https:\/\/m.youtube.com\/watch?v=RsSiiM7cEZs\">https:\/\/m.youtube.com\/watch?v=RsSiiM7cEZs<\/a><\/span><\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\"><\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\">ENGR145&#8217;s mentioned but who cares because EUTWMPPM is so awesome<\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.296875); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\"><a href=\"https:\/\/www.youtube.com\/watch?v=pPewyBmDdrw&amp;sns=em\"><embed src=\"https:\/\/www.youtube.com\/v\/pPewyBmDdrw&amp;hl=en&amp;fs=1\" type=\"application\/x-shockwave-flash\" width=\"425\" height=\"344\"><\/embed><\/a><\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.296875); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\"><\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.296875); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\"><a href=\"https:\/\/www.youtube.com\/watch?v=6OjGqNc4z_E&amp;sns=em\"><embed src=\"https:\/\/www.youtube.com\/v\/6OjGqNc4z_E&amp;hl=en&amp;fs=1\" type=\"application\/x-shockwave-flash\" width=\"425\" height=\"344\"><\/embed><\/a><\/div>\n<div style=\"-webkit-tap-highlight-color: rgba(26, 26, 26, 0.296875); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\"><\/div>\n<p>Download the official Twitter app <a href=\"https:\/\/twitter.com\/download?ref_src=MailTweet-iOS\">here<\/a><\/p>\n<\/div>\n<div>\n<div>ENGR145&#8217;s\u00a0<span style=\"font-size: 17px; -webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\">two A-W-E-S-O-M-E videos\u00a0<\/span><\/div>\n<div>\n<div style=\"font-size: 17px; -webkit-tap-highlight-color: rgba(26, 26, 26, 0.296875); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\"><\/div>\n<div style=\"font-size: 17px; -webkit-tap-highlight-color: rgba(26, 26, 26, 0.296875); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\"><a href=\"https:\/\/www.youtube.com\/watch?v=eudADPfTWiE&amp;feature=youtube_gdata_player\"><embed src=\"https:\/\/www.youtube.com\/v\/eudADPfTWiE&amp;hl=en&amp;fs=1\" type=\"application\/x-shockwave-flash\" width=\"425\" height=\"344\"><\/embed><\/a><\/div>\n<div style=\"font-size: 17px; -webkit-tap-highlight-color: rgba(26, 26, 26, 0.296875); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\"><\/div>\n<div style=\"font-size: 17px; -webkit-tap-highlight-color: rgba(26, 26, 26, 0.296875); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);\"><a href=\"https:\/\/www.youtube.com\/watch?v=WVKHwYJzVVc&amp;feature=youtube_gdata_player\"><embed src=\"https:\/\/www.youtube.com\/v\/WVKHwYJzVVc&amp;hl=en&amp;fs=1\" type=\"application\/x-shockwave-flash\" width=\"425\" height=\"344\"><\/embed><\/a><\/div>\n<\/div>\n<div><\/div>\n<div>A 9 year old could do this!!!<\/div>\n<div><\/div>\n<div><a href=\"https:\/\/www.youtube.com\/watch?v=OFGY7v9C4G0&amp;feature=youtube_gdata_player\"><embed src=\"https:\/\/www.youtube.com\/v\/OFGY7v9C4G0&amp;hl=en&amp;fs=1\" type=\"application\/x-shockwave-flash\" width=\"425\" height=\"344\"><\/embed><\/a><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Heyyy Jamie Rothstein, It&#8217;s Larry Chiang We met at the TechCrunch August Capital party David Hornik and Howard Hartenbaum hosted. I mentioned #EUTWMPPM and wanted to explain it better The problem: Majority of startups don&#8217;t promote enough Solution: get a tidal wave of marketing momentum going. This is how EUTWMPPM works. It takes business recipes [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-2660","post","type-post","status-publish","format-standard","hentry","category-stanford-engineering"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts\/2660","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/comments?post=2660"}],"version-history":[{"count":0,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts\/2660\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/media?parent=2660"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/categories?post=2660"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/tags?post=2660"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}