{"id":33592,"date":"2025-05-17T18:10:11","date_gmt":"2025-05-17T18:10:11","guid":{"rendered":"https:\/\/www.duck9.com\/blog\/?p=33592"},"modified":"2025-05-17T14:10:53","modified_gmt":"2025-05-17T18:10:53","slug":"what-do-people-do-on-saturdays","status":"publish","type":"post","link":"https:\/\/www.duck9.com\/blog\/what-do-people-do-on-saturdays\/","title":{"rendered":"What Do People Do On Saturdays"},"content":{"rendered":"<div class=\"postie-post\">\n<div>\n<div dir=\"ltr\">\n<div dir=\"ltr\">By Greg Isenberg<\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\">There\u2019s so much money up for grabs in this artificial intelligence wave of entrepreneurship<\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\">When I was 23, I watched fortunes get minted in the App Store gold rush in Silicon Valley because a handful of founders locked themselves in a room, ignored every shiny distraction, and got absurdly good at one thing&#8230;ranking on a brand-new leaderboard.<\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\">Same playbook today, except the leaderboard updates every sunrise. A new model, a fresh agent, an API nobody saw coming drops daily, and it\u2019s easy to drown in release notes. Treat that overwhelm as proof you\u2019re early. The only way out is to learn and ship your ideas at the same time.<\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\">Pick a single wedge in the AI stack, go six inches wide and a mile deep, and treat every experiment like a speed-run. Run 30-day cycles: build a micro-agent, thread it through the FYP, measure the spike, double down on what hits, kill everything else. Learn the tools, models, and workflows while you\u2019re shipping&#8230;become an experimentation machine that levels up mid-sprint.<\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\">Keep score in happy customers, not VCs reaching out.<\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\">Energy matters while the window is cracked open, but focus compounds when it closes. The people who stay rich in the next cycle will be the ones who built distribution and product in the same keystroke, then said \u201cno\u201d 99 times out of 100. Calendar-block four-hour deep-work slabs, stack tiny launches, and let the market whisper which direction to sprint.<\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\">I&#8217;m here to tell you&#8230;<\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\">1. In five years we\u2019ll call this chapter obvious. Right now it\u2019s pure arbitrage.&nbsp;<\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\">2. Like all arbitrage, this window will close. I raised $2M to build a mobile app in 2018. It was too late. &nbsp;It made it 100x more difficult than launching in 2009.&nbsp;<\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\">3. There&#8217;s a reason why Uber, Instagram and most of the mobile app success stories launched in the early app store era not post-covid.<\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\">4. you dont need co-founders or a seed round to get started<\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\">5. what you build this weekend could be worth millions by next year. new models + new platforms + new use cases = unlimited surface area for innovation.<\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\">6. the people who win aren&#8217;t waiting for permission. they&#8217;re shipping products and learning the tools simultaneously, treating each launch as data collection.<\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\">7. the window is temporary, but the wealth created during it will be permanent. the next Instagram, Uber, and Airbnb equivalents are being built right now with AI at their core.<\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\">8. there is a huge unfair advantage in knowing how to prompt, finding new workflows, seeking out new tools&nbsp;<\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\">9. the obvious AI use cases (content creation, coding assistance) are already saturated and extremely VC funded. the non-obvious ones (AI for physical world problems, niche industry applications) are wide open.&nbsp;<\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\">10. There is millions of dollars up for grabs just wrapping agents and selling them as work.&nbsp;<\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\">11. I will be sharing this stuff for free. i want to see you steal my ideas, my workflows, the tools I use and get absurdly wealthy, quit your 9-5, create happy customers and have fun.&nbsp;<\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\">12. THE WORLD IS YOUR OYSTER.<\/div>\n<p><a href=\"https:\/\/x.com\/gregisenberg\/status\/1923767897999954048?s=43\"><\/p>\n<table cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:1px solid #ccd6dd; border-radius: 12px;\" width=\"500\" bgcolor=\"#ffffff\">\n<tbody>\n<tr>\n<td colspan=\"3\" style=\"font-size: 0px; line-height: 0px;\" height=\"12\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"18\" style=\"font-size: 0px; line-height: 0px; min-width: 18px;\">&nbsp;<\/td>\n<td>\n<table cellpadding=\"0\" cellspacing=\"0\" border=\"0\" width=\"464\" align=\"left\">\n<tbody>\n<tr valign=\"top\">\n<td width=\"48\" valign=\"top\"><a href=\"https:\/\/x.com\/gregisenberg?s=43\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/pbs.twimg.com\/profile_images\/1577116785656139776\/5mi0qgTz_normal.jpg\" style=\"border-radius: 50%; padding: 0px;\" height=\"48\" width=\"48\" data-unique-identifier=\"\"><\/a><\/td>\n<td width=\"8\" style=\"font-size: 0px; line-height: 0px; min-width:8px;\"><img decoding=\"async\" src=\"https:\/\/ea.twimg.com\/email\/self_serve\/media\/spacer.png\" width=\"8\" data-unique-identifier=\"\"><\/td>\n<td valign=\"middle\" width=\"388\" style=\"min-width: 388px;\">\n<table cellpadding=\"0\" cellspacing=\"0\" border=\"0\" align=\"left\" width=\"388\">\n<tbody>\n<tr>\n<td align=\"left\" width=\"388\"><b><a href=\"https:\/\/x.com\/gregisenberg?s=43\" style=\"font-family: Helvetica, Arial, san-serif; font-size: 14px; line-height: 18px; color: #292c2f; text-decoration: none;\">GREG ISENBERG<\/a><\/b><\/td>\n<\/tr>\n<tr>\n<td align=\"left\"><a href=\"https:\/\/x.com\/gregisenberg?s=43\" style=\"font-family: Helvetica, Arial, san-serif; font-size: 14px; line-height: 18px; text-decoration: none; color: #7e8c98;\">\u2066\u202a@gregisenberg\u202c\u2069<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<td valign=\"top\" width=\"20\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ea.twimg.com\/email\/self_serve\/media\/logo_twitter-1497383721365.png\" height=\"20\" width=\"24\" data-unique-identifier=\"\"><\/td>\n<\/tr>\n<tr>\n<td height=\"9\" colspan=\"4\" style=\"font-size: 0px; line-height:0px;\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ea.twimg.com\/self_serve\/media\/spacer_464x1-1582829598167.png\" width=\"464\" height=\"1\" data-unique-identifier=\"\"><\/td>\n<\/tr>\n<tr>\n<td colspan=\"4\" style=\"font-family: Helvetica, Arial, san-serif;color: #292c2f; font-size: 18px; line-height: 24px; text-decoration: none;\">BILLIONS ARE UP FOR GRABS WITH THIS AI WAVE<\/p>\n<p>When I was 23, I watched fortunes get minted in the App Store gold rush in Silicon Valley because a handful of founders locked themselves in a room, ignored every shiny distraction, and got absurdly good at one thing&#8230;ranking on a<\/td>\n<\/tr>\n<tr>\n<td height=\"3\" colspan=\"4\" style=\"font-size: 0px; line-height:0px;\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td colspan=\"4\"><a href=\"https:\/\/x.com\/gregisenberg\/status\/1923767897999954048?s=43\" style=\"font-family: Helvetica, Arial, san-serif;color: #667785; font-size: 14px; line-height: 18px; text-decoration:none;\">5\/17\/25, 10:49\u202fAM<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<td width=\"18\" style=\"font-size: 0px; line-height: 0px; min-width: 18px;\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td colspan=\"3\" style=\"font-size: 0px; line-height: 0px;\" height=\"12\">&nbsp;<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><\/a><\/div>\n<p><br id=\"lineBreakAtBeginningOfSignature\"><\/p>\n<div dir=\"ltr\">Sent from my iPhone<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>By Greg Isenberg There\u2019s so much money up for grabs in this artificial intelligence wave of entrepreneurship When I was 23, I watched fortunes get minted in the App Store gold rush in Silicon Valley because a handful of founders locked themselves in a room, ignored every shiny distraction, and got absurdly good at one [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-33592","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts\/33592","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/comments?post=33592"}],"version-history":[{"count":0,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts\/33592\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/media?parent=33592"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/categories?post=33592"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/tags?post=33592"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}