{"id":9996,"date":"2017-04-09T23:43:43","date_gmt":"2017-04-10T03:43:43","guid":{"rendered":"https:\/\/www.duck9.com\/?p=9996"},"modified":"2017-04-10T00:26:48","modified_gmt":"2017-04-10T04:26:48","slug":"jobs-to-be-done-1985-and-2017-updates","status":"publish","type":"post","link":"https:\/\/www.duck9.com\/blog\/jobs-to-be-done-1985-and-2017-updates\/","title":{"rendered":"Business Theorem “Jobs To Be DONE”"},"content":{"rendered":"

\"\"<\/a><\/p>\n\n\n\n\n
<\/td>\nLarry Chiang (@LarryChiang<\/a>)<\/b><\/td>\n<\/tr>\n
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4\/8\/17, 8:17 AM<\/a><\/div>\n
peter drucker #jtbd<\/a>.
\nmark McCormack #WTDTYAHBS<\/a>.
\n1985 and 1983, respectively 🐼🐥🐳 twitter.com\/bmoesta\/status\u2026<\/span><\/a><\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

By Larry Chiang<\/p>\n

Where JTBD comes from. <\/p>\n

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\nHow JTBD might turn out. <\/a><\/div>\n
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In my practice of “helping boost FICO scores by doing mundane credit score protocols”, a lot of consumers <\/div>\n
– disconnect with their idea of common business sense with counterintuive credit disputes<\/div>\n
– juxtapose urban credit myths with a counterintuive process that already exists. <\/div>\n
– consumers have a necessity for credit score improvement BUT do little innovative credit work<\/div>\n
– exploit incongruities between the way credit scores should be and how the credit system really is. <\/div>\n
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This credit work is the basis for the pattern “jobs to be done”. <\/div>\n
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<\/span><\/td>\nBob Moesta (@bmoesta<\/a>)<\/b><\/td>\n<\/tr>\n
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2\/11\/16, 7:35 AM<\/font><\/a><\/div>\n
Peter Drucker: “The problem in my life and other people’s lives is not the absence of” azquotes.com\/quote\/704813<\/a>. JTBD focus on what people do<\/span><\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n


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\nWith FICO, what people do is = over analyze and stay stagnant and paralyzed<\/span>
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\n\n\n\n\n
<\/span><\/td>\nLarry Chiang (@LarryChiang<\/a>)<\/b><\/td>\n<\/tr>\n
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4\/8\/17, 8:09 AM<\/font><\/a><\/div>\n
@AlexOsterwalder<\/a> @FT<\/a> #JTBD<\/a>. From Peter Drucker 1985 book. cc @danolsen<\/a>‘s #prodMgmnt<\/a> event w\/ @Ulwick<\/a> pic.twitter.com\/IuZITQUEAZ<\/a><\/span><\/font><\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

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<\/p>\n\n\n\n\n
<\/span><\/td>\nTony Ulwick (@Ulwick<\/a>)<\/b><\/td>\n<\/tr>\n
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4\/7\/17, 11:01 PM<\/font><\/a><\/div>\n
Innovation = devising a solution that addresses unmet customer needs. That’s hard to do if managers can’t agree on what a need is. #JTBD<\/a><\/span><\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

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\n\n\n\n\n
<\/span><\/td>\nTony Ulwick (@Ulwick<\/a>)<\/b><\/td>\n<\/tr>\n
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4\/7\/17, 11:05 PM<\/font><\/a><\/div>\n
#JTBD<\/a> Theory offers a new perspective on what a customer “need” is: a metric customers use to measure success when getting a job done.<\/span><\/font><\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

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<\/span><\/td>\nTony Ulwick (@Ulwick<\/a>)<\/b><\/td>\n<\/tr>\n
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4\/7\/17, 11:22 PM<\/font><\/a><\/div>\n
Knowing how customers measure success when getting a #JTBD<\/a> enables a company to create a solution that gets the job done better.<\/span><\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n


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<\/span><\/td>\nMike Boysen 👨\u200d🔧 (@mikeboysen<\/a>)<\/b><\/td>\n<\/tr>\n
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4\/6\/17, 4:33 AM<\/font><\/a><\/div>\n
#ODI<\/a> vs. Milkshake #marketing<\/a>. This should close any gaps in understanding the differences in #JTBD<\/a> approach
\nbit.ly\/2ikU41F<\/a> pic.twitter.com\/YxAcen9YRw<\/a><\/span><\/font><\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n


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\n<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Larry Chiang (@LarryChiang) 4\/8\/17, 8:17 AM peter drucker #jtbd. mark McCormack #WTDTYAHBS. 1985 and 1983, respectively 🐼🐥🐳 twitter.com\/bmoesta\/status\u2026 By Larry Chiang Where JTBD comes from.  How JTBD might turn out.  In my practice of “helping boost FICO scores by doing mundane credit score protocols”, a lot of consumers  – disconnect with their idea of common […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[40],"tags":[],"class_list":["post-9996","post","type-post","status-publish","format-standard","hentry","category-deep-underground-credit-knowledge-via-subroutines"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts\/9996","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/comments?post=9996"}],"version-history":[{"count":0,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/posts\/9996\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/media?parent=9996"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/categories?post=9996"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.duck9.com\/blog\/wp-json\/wp\/v2\/tags?post=9996"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}