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In The Media

How to Crash Conferences and Make (positive and negative) Waves

by Larry Chiang on November 30, 2016

By Larry Chiang
If you can crash a real world event…, it prepares you to crash an industry. 
image1.JPG Marketing at SXSW inside Four Seasons with Larry Chiang and Entourage
#1 best way to crash is to build anticipation for your paid arrival. Once someone calls you a liar, their brain is “on”.
It’s not for the feint of heart. Ideally, you’re mentally tough and tenacious. If you can crash a real world event…, it prepares you to crash an industry that may not exactly be open to your MoneyBall techniques. Sorry, I’m not sorry to use “inside baseball” syntax, vocabulary and words.
Remember – my Eskimo brother(s) have 34 words for snow while we have one word. It’s because snow condition details matter at the EBDBbnb (Yup, the Mark Cuban episode of THE LEAGUE)
Larry Chiang (@LarryChiang)
.@timoreilly, remember when u thought I was crashing @palacehotel cuz I tweeted that I’d crash. But had a badge I bought:))

Crashing requires you to execute GuaGuaGuacamole recipe #4: “How to go from crasher to VIP”. Stanford engineers debuted “SSE Labs at Summit at Stanford”. Dan Ha, founder, spoke at AlwaysOn’s and STVP’s Summit at Stanford


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