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In The Media

Larry Chiang On Ducking Ch9, Chapter 9 Entrepreneurship, Bk

by Larry Chiang on July 7, 2019

By Larry Chiang
So you have started a tech startup. People all know the fatality rate is over 70%. 
Let’s avoid a doozie of a mistake:

Larry Chiang @duck9 (@LarryChiang)
It’s not a future VP of Sales job. Re: “customer development”

The three technical cofounders, it’s your job.

Customer development. Every cofounder on your team needs to develop customers. A big mistake is to separate

– marketing
– sales
– product 

Tweet by Paul Graham on Twitter is timely…
Paul Graham (@paulg)
The worst mistake refugees from big companies make when starting startups is probably to divide functions too much. They’ll have separate people doing sales, marketing, and product development. Whereas in a startup it’s ideal if one person does all three initially.

I went to engineering school at the University of Illinois. And now you’re telling me I gotta SELL!?!

Larry Chiang @duck9 (@LarryChiang)
Cold calling. 

For the initial steps, tech founders leverage a giant YC rolodex. Then, they discover that they need to learn how to Cold Call. #cs183phone

Cold calling is a form of selling. It’s like party crashing their telephone line or office. 

Larry Chiang @duck9 (@LarryChiang)
Once you give up once,

The next time is way easier to give upPro tip: You want to go in on someone else’s thing that they have given up on.

Curious how!?

There is a 20 video series on YouTube on this. Email for the link on #EditingTurds bcc #ShitcoinTurnaround #cs183e


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