By Larry Chiang
Crossing the chasm de la innovation is hard. That’s why Inside the Tornado was written. The tornado is a big swirling mess. A tornado is a big swirling mess.
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elliot (@ellliot_wood) |
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The tornado is my self destructive tendencies, the lawn is my life pic.twitter.com/JNiU4ZwgnR
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See Geoffrey Moore’s 2003 book on Tech, “Inside the Tornado”. Read my extrapolation of his 2018 sequel “Cross the Chasm From The Right” over on my 2011 HBS Blog post
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