The tent pole franchise that’s South By Southwest is in jeopardy. SXSW in Austin Fizzles at EDU. With “.edu”Conference normally Wednesday and Thursday before Sxsw, it’s Mon to Wed and it’s a ghost town.
Sxsw Inc is coming outta recapitalization and reorganization
Instead of relying on past glories…, let us get back to basics
2 problems with South By.
No official launch party to kick off South By.
No official closing party to book end South By.
Solution
13th Annual Austin Launch Party 2023 at SXSW
March 9th. At the Four Seasons.
I’m not the only disappointed press badge holder, said Larry Chiang, a South By regular. “It’s kinda like when google canceled their Google Dance Franchise. It is not like Google’s not making money. It was having a great year. The fact that it’s not opening up their campus — it’s a fundamental shift in the way that Google used to be cool but now is corporate.”
Google started dying right after google dance
Problem
No sxsw closing party
Solution
We bookend South By with a closing event
AMC Fan Hosted Dungeons and Dragons Formal and Cosplay Closing SXSW
March 18
8-11pm
JW Marriott
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