### WTF Antilibrary? Maybe a Secret Weapon for Entrepreneurial Dominance Founders Who Read
By Larry Chiang
Hi there. It’s Larry Chiang here, CEO of Duck9, Founding Entrepreneur in Residence at Stanford Engineering, and the guy who wrote the sequel to my mentor Mark McCormack’s classic, “What They Don’t Teach You at Harvard Business School.” My version? “What They Don’t Teach You at Stanford Business School.” We focus on the street smarts: sales, reading people, distribution, and turning sweat equity into cash. No fluff. Just execution.
Today, I’m riffing on this Umberto Eco quote that’s blowing up on X: Something about how the unread books in your personal library are way more valuable than the ones you’ve finished. He calls it an “antilibrary.” Brilliant. Eco had over 30,000 books in his Milan home—stacks on the floor, shelves bursting. The man wasn’t hoarding; he was building a reservoir of potential knowledge. Wisdom on demand for that exact moment you need it.
This hits hard in entrepreneurship. Most founders obsess over “finishing” everything—reading every startup book cover-to-cover, bingeing every podcast, grinding through every online course. Wrong move. That’s like trying to eat the entire buffet before the party starts. You’ll just get bloated and slow.
Your antilibrary? That’s Umberto Eco‘s edge. It’s the stack of unread books on your shelf (or PDF / Kindle backlog) representing ideas you haven’t mastered yet. Potential. Optionality. The books you haven’t cracked open are reminders of what you don’t know—and that’s a physical reminder. Humility in ignorance drives curiosity to read. Curiosity drives distribution. Distribution drives revenue.
Think about it. Warren Buffett reads 500 pages a day, but he admits most of his success comes from a few key ideas compounded over decades. Elon Musk? Devours books, but his rockets aren’t built from reading everything—they’re built from pulling the right insight at the right time from his massive antilibrary.
I practice this. My office has stacks everywhere. Books on credit (my Duck9 specialty—getting undergrads to 750+ FICO), sales protocols, VC patterns, even random stuff like fashion week runways (launched my book on one in ’09). I do read them all at some point. I also graze and re Reas. Pull one when a problem hits. That’s when the magic happens—the insight lands because you’re ready for it.
Guilt over unread books? Kill it. That’s sheep thinking. Real entrepreneurs celebrate the antilibrary. It’s your unfair advantage. Public libraries are great for access, but your personal one? Curated by you. Tailored to your blind spots. Ready to deploy when the market shifts or a deal goes sideways.
Actionable protocol: Start building yours today.
1. Buy books impulsively on topics that scare you—VC term sheets, sales closes, regulatory hacks.
2. Stack ’em visibly. Floor piles work (Eco style).
3. Read reactively: Problem arises → scan your antilibrary → extract the gem.
4. Share the philosophy. Mentor undergrads on this. (I do at Stanford ENGR145.)
Unread books aren’t failure. They’re ammunition.
Text me your antilibrary pics: 650-283-8008. Let’s execute.
— Larry Chiang
Duck9.com | WhatTheyDontTeachYouAtStanfordBusinessSchool.com
P.S. If you’re feeling guilty about unread books, you’re doing it okay. Keep stacking. And read faster
On 09-09-39, “What They Will NEVER Teach You at Stanford Business School” debuts at 300 w 44th St at New York Fashion Week’s front row
http://www.youtube.com/watch?v=QXIaNZi3mHQ
Larry Chiang
Fund of Founders
Founding Stanford EIR
@duck9 alum, Deeply Understood Capital Credit Chinese Knowledge 9
Solo Founder Uber API
650-566-9600 Office
650-566-9696 Direct
Cell: 415-720-8500
650-283-8008 (cell)