By Larry Chiang
Startups fail to take off because the founders do not do the distribution tasks required to make them take off.
“distribution is tantamount.”
– Larry Chiang
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Larry Chiang (@LarryChiang) |
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Spam (a low level form of *distribution*) is so prevalent because distribution is tantamount [photo credit Sara Blakely] #ENGR145 pic.twitter.com/9v0o3wL26v
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Vogue Eyeware is getting distribution inside @DoctorYingOD’s store

#GirlBoss
There is a sales thermometer inside her store that tracks pre-appointments made.

Her thermometer that tracks sales as a ratio to sales goals is at “half-chubb”

distribution is paramount in building an empire [photo credit Sara Blakely] She did demos in the lobby of a Nordstrom to promote spanx #ENGR145

This VC’s lobby is wide open. Crash it and do distribution work.


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