Subscribe NOW

Enter your email address:

Text Message our CEO:


or on twitter

Free Resources

Click Here to learn more

In The Media

Launching June 3rd?! Pre-Promote in Austin in March at South By

by Larry Chiang on May 24, 2015

Larry Chiang vets, filters and curates the first 17 steps for startup founders and pre-entrepreneurs. He covers founders at the front-lines of entrepreneurship via CNN’s iReport channel “What They Don’t Teach You at Business School”. He has a JBA, Jedi in Business Administration. After Chiang’s Harvard Law keynote, Harvard Business wrote: “What They Don’t Teach You at Stanford Business School“ (the same title as his NY Times bestseller). If you read his scandalously awesome “How to Hack at AfterParty“, “What a Supermodel Can Teach a Stanford MBA” and “How to Get Man-Charm”, you will like his latest post under his flagship theme “Networking and getting distribution at parties, festivals and tech conferences you crash”:

By Larry Chiang

Entourage cast members crashed Four Seasons in March to promote the June release date of “Entourage”.

For four months, a major studio has been promoting a film release! If you’re a tech founder wanting to avoid startup bankruptcy, look at how much sales effort artists put forth. Artists hate to sell. CS majors hate to promote. Artists, CS majors and most people hate to have to promote. Add having to promote at a conference you’re crashing and you see why most startups fail to launch. Most startup fail to network at parties. Most startups fail to crash industries and cross the chasm from the right.
Exert effort promoting your work.

At SXSW film festival, Warner Bros crashed it to debut a film trailer for Entourage, the movie based on the HBO show.

Larry Chiang (@LarryChiang)


Photo credit Doug Ellin
Doug Ellin (@mrdougellin)
Taking at least one of these two to the @NYRangers game tomorrow. Maybe both @jerrycferrara #entouragemovie #June3


Four Seasons. March 16, 2015
03-16-15; Jeremy Piven and Larry Chiang at Four Seasons, Austin. Photo credit Marji Calvert (512) 478-4500
#ENGR145’s “technology entrepreneurship”
Want tech adopted!? Need to cross “The Chasm”? Seeing to “do things that don’t scale, But Have Momentum”?? Give out movie tickets, cupcakes or slices of pizza
Sabina Gadecki at a screening of Entourage movie in LA; 05-23-15
CS major call to action: tweet this
Then, text me

Leave a Comment

Previous post:

Next post: