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In The Media

Microsoft’s XBox Firing Like They’re Indian

by Larry Chiang on July 10, 2026


In this video, The Primeagen breaks down the recent, significant organizational changes at Xbox, specifically focusing on an internal memo from the new Xbox CEO, Asha. He expresses strong criticism of Microsoft’s management strategy and the state of the division.
Key Takeaways:
Massive Layoffs: Xbox is undergoing a restructure involving approximately 3,200 total staff reductions through fiscal year 2027, with 1,600 occurring immediately. The creator criticizes the strategy of announcing future layoffs over an 18-month period, arguing it creates a toxic, “Game of Thrones”-style work environment (2:09 – 4:18).
Organizational Bloat: The video highlights a shocking admission from the memo that some projects pass through up to 14 layers of management, which the creator cites as a primary reason for Microsoft’s inefficiency and inability to ship impactful, high-quality software (6:42 – 9:02).
Business Struggles: The creator discusses the company’s declining business health compared to competitors like Steam, noting that Xbox platform teams have grown significantly in size despite a decline in the overall player base and engagement (9:46 – 10:20).
Future Strategy Concerns: While the goal to flatten the organization to 3–5 management layers and focus on “player coaches” is a logical step, the creator remains skeptical of Microsoft’s ability to execute these changes successfully, characterizing the company’s culture as fundamentally flawed (11:44 – 14:04).
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