Patterns of Entrepreneurship

Larry Chiang landed on the New York Times Best Selling list by pre-rolling and pre-promoting months-and-months before the “09-09-09” launch of What They Don’t Teach You At Stanford Business School. Hollywood optioned WTDTYASBS’s scene treatments because as CEO of Duck9, he hosted film festival parties at Sundance and SXSW. He’s testified before Congress and during TV interviews he tracks his own “mentor mentions per press interview” (#MMPPI) His mentors are Gerri Detweiler and Mark McCormack. Yes Gerri Detweiler of “Ultimate Credit Handbook” fame and Mark McCormack of, “What They Don’t Teach You at Harvard Business School” fame. Gain an entrepreneurship advantage by staying in the Westin Hotel across from the convention center.

By Larry Chiang

I pay attention to how stuff starts. How stuff takes off fascinates me. Inflection points are so subtle that to the novice, it seems like nothing is happening. To the general public, inflection points seem innocuous and appear without fanfare.

Here is an inflection point Kitchit is experiencing. The pattern is educational. 

The pattern is the subject of my LABCS (live action business case studies). 

	StartX (@StartX)
8/19/15, 1:38 PM .@Kitchit has decided to focus on its popular new service, Kitchit Tonight #StartXfounder(s) ow.ly/R7aY4

Kitchit Tonight is $39 per person. With a 2-person minimum. StartX is the Stanford University business accelerator started by undergrads. 

 

Smart. 

 

Toooooo smart was ZymRide. Zym Ride by Michael Zym was a marketplace for carpool. Michael zym spoke of this story at techcrunch Disrupt. 

 

Smart was ZymRide’s sequel: Lyft. {Lyft executed #StealEggs*

 

	Larry Chiang (@LarryChiang)
8/19/15, 1:56 PM This smart pattern reminds me of #tcDisrupt story ZymRide ~> Lyft (sequel to BlackCar, prequel to UberX) cc #CTCFTR twitter.com/startx/status/…

Lyft also was a sequel to Uber Cab. Lyft just used regular cars while Uber used black cars. Lyft was a sequel to both ZymRide and Uber.

This is similar to “Cross the Chasm”

Kitchit is crossing in the dotted line area

 

I expect them to live. 

If you’d like to follow my curation of this Kitchit pattern, it will be Cambridge LABCS 3296 (nomenclature wise, I started at 3373 and will count backwards). Kitchit is #LABCS3296

 

Patterns. PRPRPI is (PATTERN RECOGNITION, pattern replication, pattern iteration)

 

Cross the Chasm, From The Right (#CTCFTR)

 

* This hashtag is in my feed. #StealEggs refers to the signature business recipe to solve the problem What comes first. The chicken or the egg

 

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