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In The Media

Self Fund, Sell Fun #SelfFundSellFun (TellApart)

by Larry Chiang on April 30, 2015

Larry Chiang’s 5th book, “What They Don’t Teach You At Stanford Business School“, is a sequel to his mentor’s, Mark McCormack’s book, What They Don’t Teach You At Harvard Business School. What They Don’t Teach You At Stanford Business School quotes Mark McCormack’s book in every chapter and even launched at Mark McCormack’s, IMG’s, “New York Fashion Week”. What They Don’t Teach You At Stanford Business School went from runway release on 09-09-09 right on to the NY Times bestseller list in under an hour! Initially, Chiang used his mentor’s book, What They Don’t Teach You At Harvard Business School, to start a company as an engineering major. Duck9, at Illini Tower, helps students get a FICO credit card credit score over 750. Prior to the NY Fashion week book launch party, Chiang did an H.L.S. keynote causing Harvard Business School to write: “What They Don’t Teach You at Stanford Business School“. Confused?? Well, his latest post in Harbus was done #shirtless as a yogi, “Setting an intention to win SXSW, THIS 2016 SXSW“.

“Fashion Week (Sept 10-20) is like #LeadGen in Las Vegas. Cuz they’re cool places to launch new deals.”
— Larry Chiang
By Larry Chiang
Two technical co-founders*. Both sell. The result? Mark and Josh got bought by twitter
Halle Tecco (@halletecco)


Jessica Verrilli (@jess)
Welcome to Twitter, @crazyfoo! Excited for you and the full @tellapart team to join the flock.

josh would say with a smile as EIR, “We actually did raise money this quarter. It’s called cash flow generated by operations!”

I became fascinated at entrepreneurs that do two things:
Set the founder bell curve
/1/ Move to the right on the bell curve
Cross the innovation Chasm FROM THE RIGHT
tellApart was innovative. But they had two co-founders that sold their ad tech innovation as something fundamental (aka old)
*in my conversations with Mark and Josh, I could not distinguish between who was more technical and who was more sales-ie. This was at LeadsCon in Las Vegas
Also, it’s fascinating that there are dozens of Facebook wall interactions between me and Josh that document the genius things I was seeing. They were doing smart sales-ie things and I curated them on my wall.
Yes, I’m aware GreyLock funded them. VCs can augment founders who self fund

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