By Larry Chiang
I see technical pre entrepreneurs as hesitant. If you’re in a tech major, there should be zero hesitation. If you’re near the Bay Area this summer, you should spend 10 hours PRACTICING entrepreneurship.
3 months of summer. 10 hours total
It’s contrarian. But I see these 17 bullet-pointed truths as incredibly self evident.
[In the comments, share your thoughts]
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Larry Chiang (@LarryChiang) |
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The 17 hesitations
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The seventeen hesitations in practicing
/1/ Your major is a perfection.
Studying is a perfection. Entrepreneurship is nearly the opposite. Engineering school has classes you can perfect. Entrepreneurship is like yoga. U just remember to breath and no one is perfect.
/2/ Hesitation from analysis
Per 100 units of technically trained people curious about entrepreneurship, I can’t tell which popcorn will pop and which won’t.
The lump-sum-loser category wants to always meet to talk. And discuss. I guess talking and meetings suck cuz they do suck.
/3/ Hesitation from realizing how dumb other people are
A person is smart, but people are dumb. Have u heard this before?? It’s so true.
You’re doing what Robert Ciadini’s Persuasion book says. It says to sell people.
/4/ Hesitation from realizing how bad of an employee other people are
It’s bad
/5/ Hesitation from realizing how PROCRASTINATORIAL other people are
Spend 10 hours to move fast. You can practice doing an 11 minute industry party that you engineer up a tidal wave of momentum, perpetual promotion machine for. EUTWMPPM
/6/ Hesitation from using your own name because you won’t be perfect
You will be perfect if you mind-meld with me. If calling or texting seems too daunting, then just stalk my 3000 blog posts.
Read my stuff so that we mentor mentee mind meld.
/7/ Hesitation from failing to realize how dumb other people are
I can’t stress this enough. People are dumb. A person is smart. People as a whole don’t have bandwidth to be ‘mentor marketed’ to. Mentor marketing is where you don’t sell people, you mentor them.
/8/ Hesitation from doing a wordpress.
Remember, your blog is simply basic information and nearly no opinion.
YOU CAN’T BE JUDGED FOR BLOGGING: the optometry conference will be in denver. And then adding 11 sentences, two pics from last years event, and then pointing to an Eventbrite page.
/9/ Hesitation from hosting.
Hosting seems daunting but it’s pivotal in gaining early traction. 3 people could show up and it’s a success.
I’ll help you engineer up an event.
/10/ Hesitation keeps you from capitalizing on the fact that 50 year old event planners are uber lazy
Events have holes. Most events are last years photocopy. Execute a solution to make the industry conference suck less
/11/ Hesitation.
Don’t wait to perfect a prototype.
Just sell something quasi innovative that exists already. If you feel like a fraud, combine two things that exist already and create the “new” thing

ENGR145’s Anchor Concept: Lemonade and Gua Gua Guacamole
It moves you to the right on the entrepreneur bell curve
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Founder of the BusinessWeek Channel “What They Don’t Teach at Business School”
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Read my last 10 tweets at https://www.Twitter.com/LarryChiang
Author, NY Times Bestseller
“What They Will NEVER Teach You at Stanford Business School” comes out 11-11-17
52 Cards. Two Jokers. What They DO Teach You at Stanford Engineering
Emergency swings and cutting deals as an 9 year old
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